Why You Should Trademark Your Event Material

When you organize an event, it is important that your original idea is kept protected.  Today we will take a look at all the aspects of event trademarking.  But first, let’s take a look at what trademarking an event is about.

Trademarking an event

The very first thing that you need to know is that you cannot trademark an event.  This includes the layout, format, and the actual activities taking place.  So, this means that any other party can hold a similar event.

What you can actually do is trademark the name of the event as well as the logo or slogan you are using for your event.

Trademarking an event material

In order for you to be able to trademark your event’s name and material, the name, for starters should be original.  In this way, it cannot be used by any other parties, unless they get a license from you.

You probably already know this but those aspects of your event eligible for trademark are phrases, symbols, words, slogans, or logos.  These are the only aspects or materials that a trademark can extend to.

Why is trademark so important?

When you are holding an event that is one of a kind, you want people to be able to identify a name with your event.  So, when you trademark the name of the event, this is what people will come to recognize and associate value with.

This means that if you own the rights to the name of an event, you practically own the rights to such event.  This means that only you can hold such event and nobody else can hold such event but you.  This is a great opportunity for people to associate your brand with the quality of such event.

If nobody else but you can hold this event with the name you trademarked, you are guaranteeing future success within years to pass.

When naming your event, make sure it is original.  Generic names are very unlikely to be accepted by the Trademark Office since they will not give you exclusive use of a common name.

Are you in need of trademarking your event material?

Needless to say, searching for a good name for your event is already a difficult task.  Having to deal with all the hassles involved in trademark might be hard to follow for the inexperienced.

If you are holding an event and want to trademark it, Nexus Law can help you.  Give them a call and let them handle your trademark while you take care of everything else.